work
WAFFLES & CREAM
behind the brand
Waffles and Cream is a stationary ice cream truck in Myrtle Beach, South Carolina, with delicious waffles and ice cream creations. Talk about the perfect combination!
services
Strategy, Brand Identity, Iconography, Packaging Design, Environmental Design, Social Graphics
The visual branding successfully blends together inspiration from the beach, bright pops of color found in Myrtle Beach, and the idea of a summertime getaway with friends and family. The bold, bright striped pattern and ice cream cone icon bring a sense of southern charm and fun to a popular vacation destination with opportunities for insta-worthy moments.
